Surface level solutions do not solve core problemsSep 12, 2020
You can’t solve systemic problems…
With surface level solutions.
A ping pong table doesn’t fix a toxic culture.
A new logo doesn’t repair a damaged brand.
A CRM doesn’t fix the lack of process.
A suggestion box doesn’t fix poor engagement.
It’s easy to treat the symptom.
Or avoid going deep.
But surface level solutions have a way of coming back...
over and over and over.
If you want to abolish a problem for good…
You have to address it at the root level.
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