The most common mistake of sales organizations

Dec 15, 2020

We're auditing three sales organizations right now.

The most common mistake we see:

Misdiagnosing the problem to be solved.

  • CRMs don't fix not having a sales process.

  • Project management tools don't fix poor team execution.

  • Sales trainers don't fix weak value propositions.

  • Lead generation services don't fix bad (or no) marketing.

  • Someone else's core values don’t fix bad leadership.

The wrong diagnosis leads to the wrong Rx.

Which leads to A LOT of wasted time, money, and energy.

If you want to "solve" a sales problem...

Meaning REALLY solve the RIGHT problem...

The best advice I can offer:

Invest the time in making sure you get the right diagnosis.

Be sure you're buying the solution you really need.

Not the solution the vendor you called happens to have.


I’m on a mission to help 10,000 Solopreneurs & Executive Freelancers discover and enjoy a new lifestyle by creating income they deserve from wherever they choose doing work they love.

For a limited time, I'm offering a free audit of your client acquisition system and will personally help you clarify what’s working, what isn’t, and what to focus on right now to start winning your best clients - on demand.

Apply for a free Strategy Audit now.
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