Newsletter Archive

Raymond Green Raymond Green

An impressive “sales” pitch

You know that feeling of being impressed by a sales pitch? I had it this weekend. From a pitch that kind of told me I was wrong.

Read More
Raymond Green Raymond Green

Sales isn’t always about sales

Sales is a lagging indicator. Here’s a demonstration of how it works, using our experience with a racist song from the 60s as an example.

Read More
Raymond Green Raymond Green

Shitty systems lead to shitty cultures

Underneath most low morale environments, are usually legitimate criticisms about legitimate problems. Find & solve them, and you not only improve the business, you boost morale. 

Read More
Raymond Green Raymond Green

Let’s celebrate winners

We just watched history unfold with Tom Brady and the Tampa Bay Buccaneers. Let’s celebrate the winners.

Read More
Raymond Green Raymond Green

What’s your growth philosophy?

When it comes to growth tactics in your business, your philosophy on sales and marketing plays a big role. Here are 8 things that contribute to mine.

Read More
Raymond Green Raymond Green

Don’t be a big, dumb robot

Don’t let your quest for efficiency, or love of automation and process, turn your brand into something people can’t relate to.

Read More
Raymond Green Raymond Green

Repeatable processes reduce risk

We tend to think of repeatable processes and playbooks in the context of scale. But it's not just about scale. It's about reducing risk and vulnerability.

Read More
Raymond Green Raymond Green

You have more data than you think

Paul Daniels, public speaker and CRO at Intelligent Contacts, demonstrates how to expand your awareness to solve problems and reach goals using the periphery.

Read More
Raymond Green Raymond Green

“Fixing sales” requires understanding what’s broken

Why do so many "solutions" not work when it comes to fixing sales? Because fixing sales at the organizational level requires getting to the root of the actual problem. Shortcuts, Band-Aids, and surface level solutions don't lead to sustainable solutions.

Read More